The official logo and branding for the 2026 World Cup has been unveiled by FIFA, with the United States, Mexico and Canada filling co-hosting duties.

The event, which is returning to Northern and Central America for the first time since 1994, will also boast the slogan “WE ARE 26”. The logo boasts a white ‘2’ stacked on top of a ‘6’, with the famous World Cup trophy superimposed on top of the two numbers.

It is the first time that the prestigious trophy has been used in the official logo, while the decision has been taken not to use any of the colours that are identifiable with the host nations – unlike the red, white and blue shield that figured prominently in 94.